It started with an idea.

Pixalflux is a Pune-based streetwear brand built around a simple idea: clothes should feel like you.

We wanted to create something fun, comfortable and expressive. Something that doesn't feel like just another clothing brand.

But Pixalflux wasn't created overnight.

Before launching, we spent around 8 months working on the idea, researching, trying different things, working on designs, choosing fabrics, figuring out packaging, building the website and learning everything that comes with starting a brand from scratch.

After months of work, Pixalflux officially launched on 24 November 2025.

And that was just the beginning.

The People Behind Pixalflux

Kunal Singh – Founder

Priya Indoria – Co-Founder

Pixalflux was started by husband and wife Kunal Singh and Priya Indoria, who decided to turn an idea into something of their own.

There wasn't a big team behind the brand when we started. It was mostly the two of us figuring things out, making decisions, trying new ideas and learning along the way.

From selecting the right fabric and working on designs to packaging, photography, website development, shipping and customer experience, every part of the journey came with something new to learn.

Some things worked.

Some didn't.

And that's okay.

We're still learning and building Pixalflux one step at a time.

Why Pixalflux?

We love graphic tees, oversized fits, streetwear, internet culture and a little bit of desi humour.

That's what we wanted Pixalflux to feel like.

Our designs can be funny, bold, relatable or simply something that we would want to wear ourselves.

We don't want fashion to feel complicated.

Sometimes you just find a T-shirt you like, put it on and that's enough.

Wear what feels like you.

Made for Everyday Wear

Good streetwear isn't only about how it looks. It should also feel good when you actually wear it.

Our T-shirts are made using 100% cotton, with our heavyweight oversized styles featuring 240 GSM fabric for a structured and premium feel.

Whether you're heading to college, travelling, meeting friends, going out or simply spending a lazy day at home, Pixalflux is made for everyday comfort.

We want our T-shirts to become the ones you reach for again and again.

From an Idea to a Real Brand

Launching Pixalflux on 24 November 2025 was a small milestone for us, but it was also the start of something much bigger.

We started small, with a limited collection, a small inventory and plenty of things still to figure out.

Every order, every message, every review and every person who discovers Pixalflux means something to us.

We're not trying to pretend that we have everything figured out.

We don't.

We're building.

The designs improve.

The packaging improves.

The website improves.

The way we work improves.

And hopefully, Pixalflux keeps getting better with every step.

More Than Just a T-Shirt

For us, Pixalflux isn't only about selling T-shirts.

It's about creating a brand that people can connect with.

A brand that can make you smile when you see a design.

A brand that doesn't take itself too seriously.

A brand that gives you the freedom to wear what feels like you.

That's where "Wear Your Flux" comes from.

Everyone has their own personality, mood, interests and little bit of chaos.

Your style can show that.

So wear what makes you comfortable.

Wear what makes you smile.

Wear what feels like you.

Wear Your Flux.

And We're Just Getting Started

Pixalflux is still a young brand.

We're still a small team. We're still experimenting. We're still learning what people love and what we can do better.

But that's also what makes this journey exciting.

What started as an idea between a husband and wife has now become a real brand, a real website, real products and, most importantly, real people wearing Pixalflux.

We don't know exactly where this journey will take us.

But we're going to keep building.

One design.
One order.
One idea.
One small step at a time.

Thank you for being a part of the Pixalflux journey.

Pixalflux
Wear Your Flux.